Techtronic Industries North America, Inc. Group Product Manager - Battery Group in Brookfield, Wisconsin
Under the direction of and reporting to a Director or VP of Product Development, primary duties will be to plan, grow and manage both sales and profitability for the assigned product category. Coach, develop and motivate direct reports and positively influence cross functional teams to meet challenging projects and business objectives.
Battery group product management directs the integration of new battery & charger technologies across multiple systems. This is inclusive of driving system level alignment across multiple business units within the organization. Product definition requires understanding end user needs, while leveraging the appropriate technology to deliver the most productive and disruptive solutions.
Duties and Responsibilities
Lead the initial stages in the development of new products including primary and secondary market research, engineering & manufacturing analysis, global logistics, purchasing and related financial aspects involved in successfully bringing new products to market. Actively monitor the new product development process in all phases to ensure customer input throughout. Represent the category at key management decision points within the process.
Initiate and develop market research plans. Review the process and methodology to ensure appropriateness of the research based on the project scope. Perform end user interviews, job site visits and field testing. Provide customer input throughout the new product development process. Analyze and interpret findings and report to senior management.
Manage and prioritize new product development activities for assigned product categories to ensure fit with product strategy and overall company objectives. Develop a tactical schedule for the completion of key new product development efforts and works to secure the marketing resources necessary to complete these tasks on time.
Lead a team of direct reports, defining the strategy and product plan development for assigned product categories. Delegate elements of the strategy and product plan to direct reports and challenges them to present and defend findings and recommendations. Act as an individual contributor when developing framework of strategic initiatives and business reporting.
Proactively manage the portfolio of products within the category(s). Implement and monitor strategies including product positioning, forecasting, cost reductions, product updates and/or obsolescence
Develop commercial launch programs including product sell sheets, bulletins, product specific merchandising, web site copy, interactive training video and other sales support materials as needed. Collaborate with brand and channel management to develop appropriate programs and promotions to achieve a successful new product launch and overall category growth. Provide sales training as appropriate to effectively convey new product features and benefits.
Act as an expert in product knowledge, end-user applications, and the competitive marketplace for assigned product category(s). Actively seek opportunities to stay abreast of the marketplace by attending trade shows, seminars and other industry events. Frequently interact with distributors, field sales and end-users to seek opportunities for new products, packaging, merchandising and their successful placement within channels of distribution. Work to involve direct reports, sales, training and other cross functional groups in learning activities.
This position requires a Bachelor's degree in Marketing, Business Administration, Bachelor of Science in Engineering or related area plus a minimum of 8+ years' experience in a product management role
Experience managing complex trade-offs through new product development
Experience managing projects through a stage-gate process
Ability to define and drive platform level design requirements based on end user needs
Experience with lithium-ion battery and electrical systems preferred, not required
Experience conducting end user and distribution research preferred, not required
Accomplished analytic, written, verbal and interpersonal skills plus demonstrated problem solving and decision-making abilities required
product manager lithium-ion battery battery system batteries new product development research VOC category management commercial management
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