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Publicis Groupe Senior Data Science and Analytics Analyst in Chicago, Illinois

Company Description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

We work on a hybrid model and this role will be in office 3 days a week.

Job Description

Razorfish is looking for a Senior Analyst to join its Data Science and Analytics Discipline. This is a custom analytics, research and consulting team that delivers data-driven strategic marketing insights to our clients. Each member of the team is aligned to one or more clients and works closely with other DS team members, our clients, and colleagues across other disciplines such as: Client Management, Search, Media, Strategy, User Experience and Technology.

In this role you will lead data-driven portions of projects across a large account, working with data leadership and fellow analysts.

Core areas of focus for this group include applications in customer segmentations, testing frame works, media and advertising measurement and optimization solutions, personalization, and forecasting.

Responsibilities:

• Analyze performance data for one (occasionally multiple) track of client's business

• Compile regular reporting deliverables, including insight delivery

• Build ad-hoc analyses as needed to unearth platform, experience, or market-level learnings

• Craft client-facing presentations communicating insights, including data visualizations

• Independently identify client needs to guide analysis/propose potential projects

• Collaborate with fellow internal discipline teams within account to build recommendations and optimizations off data trends

• Own data portions of client presentations, with expectation to participate and present as needed

• Effectively communicate complex ideas to client contacts and internal partners

• Own usage of respective data platform and guide additional learning

• Guide measurement planning and project data requirements to inform technical implementation

Qualifications

• 2-4 years of experience in Marketing Analytics, Digital Marketing, or a business-related field

• Strong critical thinking skills, and are proactive about questioning the norm and pushing for improvements

• Basic knowledge of ad tech, mar tech, and data tools and platforms across multiple channels

• Experience in using Excel for analysis, including pivot tables and data visualizations

Technical Skills:

• Hands-on experience in analytics components of one or more marketing or media platforms such as Adobe Analytics, Google Analytics

• Data Visualization experience leveraging tools such as Excel, Power BI, Tableau, Looker Studio or similar

• Understanding and experience using Google Ads, Google Cloud Platform, and BigQuery

• Programming languages (such as R, Python, or SQL) applied to modeling, forecasting, or similar

Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

  • Paid Family Care for parents and caregivers for 12 weeks or more

  • Monetary assistance and support for Adoption, Surrogacy and Fertility

  • Monetary assistance and support for pet adoption

  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance

  • Tuition Assistance

  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

  • Matching Gifts programs

  • Flexible working arrangements

  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

Compensation Range: $73,000 - 91,500. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. Razorfish anticipates the application window for this job posting will end 07/26/2024.

All your information will be kept confidential according to EEO guidelines.

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