Associate Director, Business Analytics & Measurement, Wavemaker Global LLC, New York, NY. Pull and arrange data to feed business-improving insights and optimize business outcomes. Develop insightful reports, strategic recommendations, and advanced analytic outputs to clients using modern solutions. Create and maintain internal and external relationships ensuring efficient and effective methods to drive business growth. Suggest optimizations to refine audience-driven strategies and deliver support to business outcomes. Develop measurement frameworks for omni channel marketing efforts. Identify measurement framework to measure impact of media investments. Create test and learn strategies and roadmaps, following through on execution and extraction of insights. Create training materials and develop junior team members.40 hrs/week, Mon-Fri, 8:30 a.m. - 5:30 p.m. $163,238/yr. MINIMUM REQUIREMENTS: Bachelor’s degree or foreign equivalent degree in Marketing, Advertising, Economics, Engineering (any), Information Systems, Business Analytics, Marketing Intelligence, or a related field, and five (5) years of post-bachelor, progressive, related work experience.Must have five (5) years of experience with/in:•Measurement and analytic strategy in a marketing or media environment; •Understanding Media metrics (e.g., impression, Click through rates, Cost per thousand, Gross rating point, and/or Cost per visit), Measurement analytics, Quantitative business measures (e.g., Lifetime value, ROI, and/or Effectiveness), Statistics (e.g., Correlations, sample sizing, and/or t-value Variance inflation factor); •SQL programming; •Google Campaign Manager, Double Verify, Data management platforms, Demand side platform, and Google Analytics; and•Using Microsoft Excel to work with macros, advanced formulas, and pivot tables.Must have three (3) years of experience with/in:•Statistical/data mining concepts and methods such as Ordinary least squares, Logit, or Time Series; and•Working with Measurement partners for brand and conversion lifts, Media Mix Modeling, Multi Touch Attribution, Brand Lift Studies, or Foot Traffic Measurement.100% Telecommuting permitted. Please apply by emailing resume to careers.us@groupm.com referencing job code NY0076.

Minimum Salary: 163,238 Maximum Salary: 163,238 Salary Unit: Yearly