Job Description:

Digital Capabilities Manager

St. Charles, MO

Newark NJ

Franklin, TN

Hybrid-50% on-site

The Digital Capability Manager plays a critical role in identifying and deploying priority Digital and eCommerce capability areas to upskill associates and drive accelerated online sales growth at Royal Canin across Business Units. Focused on growing Royal Canin and Eukanuba brand presence online, this role will assess Digital capability priorities, developing specific strategies and scaling organizationally, and share best practices and consultation with sales teams. Specifically, this role will enable Royal Canin to leapfrog our Digital capabilities by acting as the thought-leader and SME while developing and executing strategies in the following areas: Perfect Digital Store Subscription /Auto-Ship, Digital Content, Ratings and Reviews, Online Taxonomy, Retailer Search Optimization.

What are we looking for?

• Bachelor's degree in a business-related discipline
• Minimum of 4 years' experience in eCommerce strategy/sales roles.
• Digital and eCommerce acumen in managing brand portfolios online via Digital Shelf.
• Previous project management experience
• Ability to benchmark competitive landscape and where to win in search, taxonomy, and over-all digital path to purchase.
• Understand core business metrics and how these can be influenced through online merchandising.
• Must be proactive, high energy, action-oriented, and results driven.
• Must be comfortable with providing thought-leadership to customers and senior leadership in fast-paced, ever evolving environment, and be comfortable collaborating across multiple teams and personalities.
• Up to 20% travel

What would be your key responsibilities?

• Own the Digital Shelf (PDS) Program to drive improvements across retailers' capabilities, focused on Merchandising Key Beliefs such as Perfect Product (Assortment), Perfect Path (Navigation), Perfect Position (Search), Perfect Page (Content), and Ratings and Reviews.
• Manage data vendor relationship which includes tracking budget and contract negotiations, submitting tickets for errors, enhancements, and reporting/weighting requirements.
• Close retailer content gaps by ensuring appropriate PDP eComm content exists, is created, and is syndicated through Salsify and other platforms.
• Act as an eCommerce consult/SME to retailers by bringing eCommerce strategies, test and learn opportunities and/or results and best practices.
• Own, develop and action a holistic Subscription ("Autoship") strategy for Royal Canin to define short-term and long-term annual goals with specific actions.
• Develop holistic Search strategy across retail customers to ensure Royal Canin is meeting or exceeding its fair share of the digital shelf, inclusive of both organic and paid results.
• Influence cross-functional stakeholders with regards to Digital category insights/research, dComm-specific Pack and Portfolio needs, and synthesize digital test and learns across Business Units..

What can you expect from Mars?

• Work with over 130,000 with diverse and talented Associates, all guided by The Five Principles.
• Join a purpose driven company, where we're striving to build the world we want tomorrow, today.
• Best-in-class learning and development support from day one, including access to our in-house Mars University.
• An industry competitive salary and benefits package, including company bonus.

All applicants must have permanent legal authorization to work in the United States. Mars does not sponsor employment visas for this role. This position is not eligible for relocation benefits.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, rotected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity