The Manager, Programmatic is responsible for effectively supervising a team and set of clients with a focus on accuracy, growth, and innovation. This individual will act as a subject matter expert on Programmatic strategy and execution, assuming a client facing role during pre-sales activity and enterprise-level client meetings. As a supervisor, the Manager, Programmatic will oversee employee development and retention, including training and goal setting. Additionally, this individual is an expert at process/project management to efficiently create processes that can be scaled across multiple accounts or teams. This role will be involved in the oversight of other Rise channels when required.

Responsibilities:

• Responsible for managing a team of direct reports across all Rise locations.

• Accountable for all aspects of team oversight, including: employee onboarding, employee training, employee performance (accountability and behavior), employee retention.

• Overall control of workflow and assigned responsibilities within their pod. Oversee the progress of all projects and provide assistance, where necessary, to assure timely completion.

• Ensure that projects are produced completely, correctly, and efficiently.

• Onboard, maintain and grow assigned client base; coordinate with Account Management & Media Strategy on long term strategic roadmap.

• Develop programmatic campaign targeting and measurement strategy, ensuring it aligns to the client’s business goals; oversee strategy implementation across all programmatic mediums (display, video, native, digital audio, CTV, digital out of home)

• Develop action plans for achieving and measuring campaign success; Identify KPIs, processes for measurement, and optimization strategies.

• Own performance accuracy for campaign execution, optimization, and insights for all assigned clients.

• Quickly and tactfully troubleshoot employee and client issues.

• Develop processes to help improve efficiency of the team. Scale processes across greater Programmatic practice.

• Keep agency counterparts and clients up to date on industry trends and technology partners, seeking out opportunities to vet and test new technologies.

• Research, vet and test technology partners to refine Rise tech stack and drive performance for clients.

  Required Skills:

• Bachelor's degree required

• 2-4+ years programmatic experience

• Demonstrates excellent verbal and written communication skills with experience presenting media strategy directly to internal and external stakeholders

• Experience creating clear and concise media proposals (media plans, media strategies, powerpoint presentations) that showcase thought leadership and creative thinking

• Detail Oriented: ability to execute digital media campaigns flawlessly while providing robust insights and analysis

• Developed multiple processes that impacted the profitability/efficiency of an account/team

• Establishes themselves as trusted resource by developing relationships with key internal and external stakeholders

• Understands technical nuances associated with various media buying platforms in order to improve client results

• Possesses leadership skills necessary to independently manage potential issues and manage up concerns

• Platform Expertise: Google DV360, Google CM360, The Trade Desk, Google Ads, etc.

• Google Documents/Microsoft Office (Excel, Word, PowerPoint) proficiency